Privacy Policy — How 77hb Collects, Uses, and Safeguards Your Data
At 77hb, the privacy and security of every player's personal data is a core responsibility. This Privacy Policy explains in plain terms what information we collect when you use the 77hb platform, how we use it, who we may share it with, and the rights you have over your own data.
Your Privacy, Our Priority
77hb is committed to handling your personal information responsibly and transparently. Here are the six core principles that guide how we treat your data on the platform.
Every page on the 77hb platform — including your account dashboard, deposit flow, and all game sessions — is secured with industry-standard 256-bit SSL encryption. Data transmitted between your device and our servers cannot be intercepted by third parties.
77hb does not sell, rent, or trade your personal data to advertising networks, data brokers, or any third-party marketing organisations. Your information is used exclusively to operate and improve the 77hb platform and to fulfil our legal obligations.
We collect only the personal data that is strictly necessary to provide our services, verify your identity, process your transactions, and comply with applicable regulations. We do not collect data speculatively or for undisclosed purposes.
Your data is not kept indefinitely. 77hb applies clear retention schedules to all categories of personal data. When data is no longer needed for its original purpose and no legal obligation requires its retention, it is securely deleted or anonymised.
You have the right to access the personal data 77hb holds about you, request corrections, ask for deletion where appropriate, and withdraw consent at any time. All such requests are handled promptly by our support team.
This Privacy Policy is written in plain English so every player can understand it. We update it whenever our data practices change and notify registered players of material amendments via their registered contact details.
01 Data We Collect
When you interact with the 77hb platform — whether by registering an account, making a deposit, placing a bet, or contacting our support team — we collect certain categories of personal information. The specific data collected depends on the nature of your interaction with the platform.
Registration Data
When you create a 77hb account, we collect the information you provide during the registration process. This includes your chosen username, a valid Bangladeshi mobile number, and a password (stored in hashed form — we never store your plain-text password). You may also be asked to provide your full name and date of birth as part of the age verification process.
Identity Verification Data
To comply with age verification and anti-money-laundering obligations, we may request copies of identity documents such as your National ID card (NID), passport, or driving licence. We may also request proof of your registered payment method (for example, a screenshot of your bKash or Nagad account details). These documents are processed securely and are not stored longer than necessary.
Transaction Data
We record all financial transactions carried out on your account, including deposits, withdrawals, bonus credits, and wagering activity. Transaction records include the amount in Bangladeshi Taka (৳), the payment method used (bKash, Nagad, Rocket, Upay, or bank transfer), and the date and time of each transaction in Bangladesh Standard Time (BST, UTC+6).
Device and Technical Data
When you visit the 77hb website, our servers automatically collect certain technical information from your device. This includes your IP address, browser type and version, operating system, screen resolution, referring URL, and the pages you visit within the platform. This data is used for security monitoring, fraud prevention, and platform performance optimisation.
Communications Data
If you contact our support team via email or any in-platform messaging channel, we retain a record of that correspondence. This includes the content of your messages and any attachments you send, as well as the date and time of communication.
| Data Category | Examples | Purpose |
|---|---|---|
| Registration Data | Username, mobile number, password (hashed) | Account creation and authentication |
| Identity Documents | NID, passport, payment proof | Age and identity verification |
| Transaction Records | Deposits, withdrawals, bet history | Payment processing and dispute resolution |
| Technical Data | IP address, browser, device type | Security, fraud prevention, analytics |
| Communications | Support emails, chat logs | Customer service and compliance |
02 How We Use Your Data
77hb uses the personal data we collect for specific, legitimate purposes. We do not use your data in ways that are incompatible with the purposes listed below, and we do not process your data beyond what is necessary to fulfil those purposes.
- Service Delivery: To operate your account, process deposits and withdrawals via bKash, Nagad, Rocket, Upay, and bank transfer, settle bets, and make game content available to you.
- Identity and Age Verification: To confirm that you are at least 18 years of age and that your identity matches the information provided during registration. 77hb has a strict 18+ policy and verification is mandatory.
- Fraud Prevention and Security: To detect, investigate, and prevent fraudulent activity, money laundering, bonus abuse, and any other conduct that breaches our Terms & Conditions. Technical and transaction data are central to this process.
- Responsible Gaming: To identify patterns of play that may indicate problem gambling and, where appropriate, to initiate contact with the player or apply account-level controls such as deposit limits or self-exclusion.
- Customer Support: To respond to your enquiries, resolve disputes, and communicate with you about your account, transactions, or the services we provide.
- Legal and Regulatory Compliance: To fulfil any obligations imposed on 77hb by applicable law, including record-keeping requirements, anti-money-laundering rules, and responses to lawful requests from relevant authorities.
- Platform Improvement: To analyse aggregated, anonymised usage data in order to improve the performance, design, and content of the 77hb platform. No individual is identifiable from this aggregated data.
- Promotional Communications: If you have opted in to receiving marketing messages, to send you information about promotions, bonuses, and seasonal offers relevant to your account. You may opt out at any time by contacting [email protected].
Lawful Basis: 77hb processes your personal data on the following lawful bases: performance of a contract (to deliver the services you signed up for), compliance with legal obligations, legitimate interests (fraud prevention and platform security), and consent (for optional marketing communications).
03 Data Sharing & Disclosure
77hb does not sell your personal data. We share your information only in the limited circumstances described below, and only to the extent necessary for the stated purpose.
Payment Processing Partners
To process deposits and withdrawals, we share the minimum necessary transaction data with our payment partners including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, and BRAC Bank. These partners receive only the data required to authorise and complete each individual transaction. They are contractually prohibited from using your data for any other purpose.
Game and Software Providers
The games available on the 77hb platform are powered by third-party providers including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi. When you play a game, certain session data (such as your anonymised player identifier and bet amounts) is transmitted to the relevant provider solely for the purpose of running the game and calculating results. These providers do not receive your name, mobile number, or payment details.
Identity Verification Services
Where required, 77hb may use third-party identity verification services to confirm your age and identity. These services process your document data in accordance with their own privacy policies and are bound by confidentiality agreements with 77hb.
Legal and Regulatory Disclosure
We may disclose your personal data to law enforcement agencies, regulatory authorities, or courts when we are legally required to do so. This includes situations involving suspected financial crime, fraud, or other unlawful activity. We will only disclose the information specifically requested and will do so in accordance with the applicable legal process.
No Third-Party Marketing: 77hb never shares, sells, or rents your personal data to advertising networks, data analytics companies, or any other third party for marketing purposes. Your contact details are used only for service-related and compliance communications unless you have explicitly opted in to promotional messages from 77hb itself.
04 Cookies & Tracking Technologies
The 77hb website uses cookies and similar tracking technologies to make the platform function correctly, to remember your preferences, and to gather anonymised analytics data that helps us improve the user experience.
What Are Cookies?
Cookies are small text files placed on your device by a website when you visit it. They allow the website to recognise your device on subsequent visits and to store certain information about your preferences or session state.
Types of Cookies We Use
- Essential Cookies: Required for the platform to function. These include session authentication cookies that keep you logged in during your visit and security cookies that protect against cross-site request forgery. Disabling these cookies will prevent the platform from working correctly.
- Functional Cookies: Used to remember your preferences such as language settings and display options. These are not strictly essential but significantly improve your experience on the platform.
- Analytics Cookies: Used to collect anonymised data about how visitors use the 77hb website, including which pages are visited most frequently and how long users spend on each section. This data helps us identify areas for improvement. No individual user is identifiable from analytics data.
- Security and Fraud-Prevention Cookies: Used to identify and block suspicious activity, including multiple simultaneous login attempts, automated bot traffic, and unusual betting patterns.
Managing Cookies
You can control and delete cookies through your browser settings. Most modern browsers allow you to block all third-party cookies, delete existing cookies, or receive a notification before a cookie is placed. Please note that disabling essential cookies will affect the functionality of the 77hb platform and may prevent you from accessing your account or completing transactions.
77hb does not use third-party advertising cookies or retargeting pixels. We do not participate in cross-site behavioural advertising programmes.
05 Data Retention
77hb retains personal data only for as long as it is necessary for the purposes for which it was collected, or as required by applicable law. The following retention periods apply to the main categories of data we hold:
- Account and Registration Data: Retained for the duration of your active account, plus a minimum of five years following account closure to comply with financial record-keeping obligations.
- Transaction Records: Retained for a minimum of five years from the date of each transaction, in line with standard financial compliance requirements.
- Identity Verification Documents: Retained for the duration of your account, plus five years following closure. Where verification was requested but the account was not opened, documents are deleted within 30 days of the verification process concluding.
- Support and Communications Data: Retained for three years from the date of the most recent communication, or longer if the communication relates to an active dispute or investigation.
- Technical and Device Data (Logs): Retained for up to 12 months and then deleted or anonymised, unless a specific security investigation requires their retention for a longer period.
- Analytics Data: Retained in anonymised, aggregated form indefinitely for platform improvement purposes. This data cannot be linked back to any individual player.
When personal data reaches the end of its retention period, it is securely deleted from our systems or irreversibly anonymised so that it can no longer be associated with any individual. We review our data holdings periodically to ensure that obsolete records are removed in a timely manner.
06 Security Measures
77hb implements a multi-layered security framework to protect your personal data against unauthorised access, accidental loss, alteration, or disclosure. Our security measures include both technical controls and organisational procedures.
Technical Controls
- All data in transit is encrypted using TLS 1.2 or higher (256-bit SSL). This applies to every page of the platform including login, deposit, withdrawal, and game sessions.
- Passwords are stored using strong one-way hashing algorithms. Plain-text passwords are never stored or transmitted by 77hb.
- Access to production systems and player data is restricted to a minimal number of authorised personnel and requires multi-factor authentication.
- Our infrastructure is monitored 24/7 for unusual access patterns, intrusion attempts, and other security anomalies. Automated alerts are triggered in real time when suspicious activity is detected.
- Regular security assessments are conducted to identify and remediate vulnerabilities before they can be exploited.
Organisational Controls
- All staff and contractors who handle personal data are bound by confidentiality obligations and receive training on data protection best practices.
- Third-party service providers who process data on behalf of 77hb are subject to data processing agreements that require them to implement equivalent security standards.
- In the event of a confirmed data breach that is likely to result in a risk to players, 77hb will notify affected individuals as quickly as practicable and take immediate steps to contain the breach.
Important Reminder: While 77hb takes extensive measures to protect your data, account security also depends on you. Choose a strong, unique password for your 77hb account and do not share your login credentials with anyone. 77hb staff will never ask for your password. If you suspect your account has been compromised, contact [email protected] immediately.
07 Your Privacy Rights
As a user of the 77hb platform, you have a number of rights with respect to the personal data we hold about you. We are committed to honouring these rights promptly and without unnecessary obstruction.
- Right of Access: You may request a copy of the personal data 77hb holds about you at any time. We will provide this information within a reasonable timeframe following identity verification.
- Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected. You can update many account details directly through your account settings, or contact our support team for assistance.
- Right to Erasure: In certain circumstances, you may request the deletion of your personal data. This right is subject to limitations where we are required by law to retain data (for example, transaction records subject to financial compliance obligations). Where deletion is not possible in full, we will explain the reasons clearly.
- Right to Restriction: You may request that we restrict the processing of your personal data in certain circumstances, for example while a dispute regarding its accuracy is being resolved.
- Right to Withdraw Consent: Where processing is based on your consent (for example, marketing communications), you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
- Right to Object: You may object to the processing of your personal data where that processing is based on legitimate interests, including profiling for responsible gaming purposes. We will consider your objection carefully and respond with our decision and reasoning.
To exercise any of the rights listed above, please contact our support team at [email protected] with the subject line "Privacy Rights Request". Include your registered username and a clear description of the right you wish to exercise. We may ask for proof of identity before processing your request.
Response Timeframe: 77hb aims to respond to all privacy rights requests within 14 calendar days of receipt. For complex requests, a response may take up to 30 days. We will notify you if an extension is required and explain the reason for the delay.
08 Policy Updates & Contact Information
77hb reviews this Privacy Policy periodically and updates it whenever our data practices change or when required to reflect changes in applicable law. The effective date at the top of this page will be updated each time a revision is made.
Material Changes
Where a revision constitutes a material change to how we collect or use your personal data, we will notify all registered players via the mobile number or email address associated with their account at least 14 days before the change takes effect. Continued use of the 77hb platform after the effective date of a revised Privacy Policy constitutes your acceptance of the updated terms.
Minor Changes
Non-material changes — such as clarifications of existing language, corrections of typographical errors, or administrative updates — may be made without individual notification. We encourage you to review this page periodically to remain informed of how we protect your data.
Contact Us
If you have any questions, concerns, or complaints regarding this Privacy Policy or the way in which 77hb handles your personal data, please contact our support team:
- Email: [email protected] (plain text — not a clickable link)
- Subject line: "Privacy Policy Enquiry"
- Response time: Within 24–48 hours on business days (Bangladesh Standard Time, UTC+6)
We take all privacy-related feedback seriously and are committed to resolving any concerns raised in a fair, transparent, and timely manner. If you are not satisfied with our response, you retain the right to escalate the matter to the relevant data protection authority in your jurisdiction.
Enjoy a Safe, Private Experience on 77hb
Your data is protected, your privacy is respected, and your gaming experience is secured with SSL encryption. Log in to explore cricket betting, slots, live casino, arcade games, and more — all on a platform built for Bangladeshi players.